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stractred approch towards digital marketing course   Digital marketing getting more demand , job opening ,excecutives vacancies in globally .also there are some few issues in the industry many of us starting institutes without having skilled trainers.  A structred approach is needed to be well skilled digital marketer also they need practical oriented classes to perform well. here we are going to discuss how to be successfull in digital marketing industry. Major topics to be covered in a well structured digital marketing course   Web development  Search engine optimization  Content marketing  Social media marketing ( facebook , instagram ,twitter , linkedin , )(organic and paid methods ) Stratergy building  youtube marketing  measuring and tracking  microsoft tools affiliate marketing  growth hacks A step to step guide is needed to be a better digital marketer . in web development you need to work in paid themes to get better outputs.  Colour patterns,colour ratios,Fonts , etc must give the awareness to students  wordpress development – there are many types of builders are there…. many of them use elementer for wordpress development , wordpress experts use wp builder or sometimes theme builder for better results.    major points to be noted in wordpress development    Give an awareness about wordpress old version and new versions . page creation,menu setups , post creations, Overview of Elementer. Needed plugins ,   Search engine optimisation here the topics was very familiar to everyone . Most of enquires are related to this topic the major points too be noted in SEO.  onpage seo  off page seo  technical seo  local seo  On-page major points to be covered  Meta tags and details (keyword research , selection & placements) h1-h6 tags  Internal and external linking (Anchor text ,slug ,permalink ) keyword density , keyword distribution , keyword clusturing. Image seo  Url optimisation Tool integrations (yoast seo , rank math ) how search engine works  google search console , XML Sitemaps ,Robots.txt blogging (imp of categories) (best tools to find searchable contents)(breadcrumbs) Structured data onpage analyser , google site kit , chrome extensions  Audit report  Off Page important factors  backlinks  Directory submission (somuch, prolink directories, Abcd ,tsession) Article submission  (article biz, sites.google.com , ezine article ) Image submission   Social bookmarking  PPT submission Technical SEO Mobile friendly test Page speed insights  Local SEO   business listing    Gbp  profile(Google business profile ) SMM (Social Media Marketing ) organic campaign paid methods  facebook fundamentals  – facebook – proper way of profile creations Page and Profile Completion and Optimization ( Linked Accounts – Facebook, Instagram) Meta Business Suite – ( Posting Contents Through Meta Business Suite ) Social Media Tools – Buffer, Ads Manager – Personal Ad Account Creation And Paid Advertisements Personal Ad Account Vs Business Ad Account Business Ad Acoount Profile Setup ( Peoople, Ad Account ID Creations, Ad Pages, Business Info- Email Acoount Confrimation Custom Audience ( Meta Sources And Other Sources ) Meta Pixel  twitter – ads  linkedin marketing  spotify and its ads  snapchat   SEM ( Search Engine Marketing ) Introduction  Google Keyword Match Types Bidding Type Express Account Vs Expert Account  Campaign Creatives and Objectives Conversion Tracking Setup google tag manager (tag , triggers , variables ) affiliate marketing email marketing  content marketing  automation  Youtube marketing  stratergy building  microsoft – microsoft clarity  bing seo  Stratergy building (overall – social media – ads and organic stratergies )